Vicky Weng

Resume

Some selected accolades.



Hi, I'm Vicky Weng,

a Behavioral Nutritionist

turned Human Centered Designer.


EXPERIENCE


 (2015-2017)

01. Snapkitchen

General Manager

  • Team building, training & recruitment
  • Refined and streamlined operations
  • Drove sales, client loyalty & satisfaction 

Lead Chicago Graphic Designer

  • Email marketing design
  • Promotional materials
  • Sales collateral
  • Presentations
  • Educational Materials & Policy Manuals

Local Marketing Strategist

  • Strategized partnerships & generated leads
  • Developed successful campaign strategies
  • Analyzed and defined target market

02. Kitchfix

(2015-2015)

Marketing Brand Ambassador

Launched new health-food products:

  • Target market research 
  • Product to consumer education
  • Nutrition advocacy
  • Survey design
  • Competitor Analysis

Drove sales and customer loyalty:

  • Strategized venue selection 
  • Coordinated consumer tastings
  • Conducted brand promotions
  • Formulated local partnerships

Supervision

  • Trained 2 junior employees

(2014-2015)

03. UIUC College of Agriculture, Consumer, Environmental Sciences

Lead Research Assistant (Food Marketing & Behavior)

  • Studied how information and environmental factors impact consumer food decisions
  • Conducted research and applied findings to promote consumer health and well-being

Research Specialties

  • Field experiments and survey design
  • Value of information
  • Consumer food preference/behaviors
  • Food and nutrition labeling

 (2013-2015)

04. Activities And Recreation Center

Marketing Representative (auxillary responsibilty)

  • Coordinated nutrition seminars and sampling booths
  • Spearheaded campus-wide marketing initiatives
  • Designed nutrition education and promotion materials

Cooking Instructor

  • Executed all cooking programs
  • Performed dietary analysis
  • Conducted nutrition consultations
  • Advocated health and fitness
  • Streamlined program offerings

05. Carle Foundation Hospital

(2014-2015)

Dietetic Technician

Assisted Clinical Dietitians in providing medical nutrition therapy services:
         ● Screened medical charts for nutritional risk and initiated referrals for dietetic assessment
         ● Prepared and instituted nutrition plans for patients/clients/families
         ● Monitored intake and acceptance of required meals and supplements
         ● Educated disease prevention through counseling sessions
         ● Consulted with doctors and nurses


EDUCATION


 (2017-Present)

  • Full time UI / UX Design Course

(2017-2017)

  • User Experience Design (Self-Taught)

03. University of Illinois at Urbana-Champaign

(2011-2015)


CORE COMPETENCIES


  • User Research & Synthesis
  • Information Architecture
  • Product Strategy
  • Interaction Design
  • Prototyping 
  • Usability Testing & Validation
  • Visual & User Interface Design

TECHNICAL SKILLS


  • Photoshop & Illustrator
  • Sketch
  • Axure
  • Invision
  • MarvalApp
  • Balsamiq
  • HTML3/CSS3/Javascript

INTERESTS


  • Branding & Corporate Identity
  • Illustration 
  • Listening To Alternative Rock 
  • Singles Tennis
  • Cooking ...and eating!
  • Writing / Blogging / Reading
  • Yoga

DOWNLOAD MY RESUME HERE


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